Any time a product or service becomes a commodity—and there is adequate supply in the marketplace—margin will erode. Don’t fight it (you’ll lose). Instead, learn to leverage it. It’s a lot easier to sell people things they want rather than trying to convince them to buy something else. So how do you protect the margin? Here are a few strategies you can apply based on your situation.
The pandemic has guided some NSCA members toward building even stronger teams. Now isn’t the time for talent leaders to sit back. Instead, it’s time to seize the moment. Late last year, we joined Bill Fons, president at PTG; Betts Sanders, performance specialist at Insperity; and Julia Lyons-Ryle, performance specialist at Insperity to talk about Read the full article…
What Defendify’s Shanna Utgard, senior cybersecurity advocate, says about the impact of Log4j—and how integrators can protect themselves
Staying on the leading edge of technology means getting products delivered quickly and efficiently. You rely on suppliers and customers nationwide—and sometimes worldwide—often involving complicated and specialized supply chain processes and knowledge. Jeri Rogers, the purchasing coordinator at Peoria, IL-based Pearl Technology, was struggling with an all-too-common challenge: shipping carriers that weren’t delivering products on Read the full article…
NSCA hosted its 2021 Pivot to Profit (P2P) conference in September, but the business transformation conversations continue. The articles in the Pivot to Profit+ section of the Q3 2021 edition of our quarterly trade journal, Integrate, keep the discussions going. This column by P2P sponsor Shure discusses optimizing Microsoft Teams audio. Shure’s IntelliMix Room® software-based DSP Read the full article…
“11 Ways the Integration Business Will Change This Decade” is a wide-ranging analysis by NSCA board members of the future of integration, originally published in the special Pivot to Profit+ section of the Q3 2021 edition of our quarterly trade journal, Integrate. This column discusses the future of AV tech partnerships. It’s time to evolve Read the full article…
It’s the most wonderful time of the year: the holidays! We all have many things to be thankful for this year—and one of them is access to state and federal help for employers in 2021. Did you know that CARES Act money still exists for hiring new employees? Did you know that the U.S. Department Read the full article…
Integrators are no strangers to the need for reinvention. In the post-pandemic market, NSCA members are once again faced with the demand to pivot.
Why K-12 integrators need to recognize the importance of helping school systems develop digital learning plan equity.
NSCA is on a path to partner with 100 manufacturers in 2022. Learn more about what our “1 of 100” initiative means for members.
