What Every Integrator Needs to Know: Web Series

Register for NSCA webinars to learn more about industry-specific business issues, research and trends, practical tips, tools, strategies, techniques, and resources on a variety of professional development topics. NSCA offers this cost-effective, convenient training solution for our industry professionals.

Click here to view archived NSCA webinars

Upcoming NSCA webinars:

Learn the Basics of Microsoft Teams … And How to Sell Training

Tuesday, October 20, 2020
9am Pacific/10am Mountain/11am Central/12pm Eastern
Presented by Aaron Udler, OfficePro

For many integrators’ customers (and for many integration companies), Microsoft Teams is the central hub for all work, communication, and collaboration. It provides one location to chat, share files, create wiki documentation, and so much more.

In this free webinar, OfficePro’s Aaron Udler will demonstrate how to leverage Teams’ online meeting features to host virtual training. You’ll learn how to schedule trainings, invite attendees, join the training, and use meeting controls. You’ll walk away understanding how to manage participants, present and access resources after the training.

New Revenue Opportunity for Webinar Attendees — After the demo of Microsoft Teams, learn how to sell training through the channel.

Aaron Udler has extensive experience in large scale project management. He joined OfficePro in 2013 after spending 7+ years working at InfoComm selling exhibit space. Aaron has a deep understanding on AV education and how to address course structure, delivery, strategy, and content growth. Aaron holds an MBA from the Fuqua School of Business (Duke University), with a focus in strategy and international business. Aaron played college football at Indiana University, has 2 kids, and resides in the Washington DC area.


How Integrators Can Turn Their Cybersecurity into More Sales

Tuesday, November 3, 2020
9am Pacific/10am Mountain/11am Central/12pm Eastern
Presenters: Shanna Utgard, Success Manager at Defendify

You may have implemented cybersecurity measures at your business, but because of the work you do, customers and potential prospects are demanding more protection of THEIR data and systems. As an integrator, it’s important you show them that you take data security seriously. How? By turning your cybersecurity investment into a sales tool.

Join Shanna Utgard, Master Cyber-Defender and Success Manager at Defendify, to learn how to use your company’s cybersecurity investment as a differentiator to attract and earn more business.

In this webinar you’ll learn:

  • Methods to easily market and sell cybersecurity as added value
  • How to prove that customer data will be safe
  • Identify potential up-sell opportunities without selling

Shanna Utgard is the Success Manager at Defendify, an all-in-one cybersecurity platform that is simple, affordable, and works on multiple levels. Shanna is a CRN “Women of the Channel” award winner and frequent speaker on how service providers can market and sell cybersecurity, so they can better protect their clients while increasing bottom-line revenue.


The Most Important Business Metrics for Improving Your Bottom Line

Tuesday, November 17, 2020
9am Pacific/10am Mountain/11am Central/12pm Eastern
Presented by: Brad Malone and Joel Harris of Navigate Management Consulting

If you’re like many company leaders, you suffer from “alarm fatigue.”

Most executive teams are so overwhelmed by all of the metrics coming at them – from the market data and sales reporting, the accounting and financial data, the operating and performance data. The “alarm fatigue” stems from trying to watch too many details simultaneously.

It creates the risk of ignoring issues executives should have seen coming – then they turn into another proverbial forest fire.

In this NSCA webinar, Joel and Brad help you focus your attention in the right areas by identifying the most important business metrics for improving your bottom line. They discuss the business metrics of revenue, productivity, operating leverage and finance for your team to build an effective dashboard that then connects to all the detailed reporting from the organization’s supporting functional areas.

Priorities are everything these days. This webinar will help you prioritize the right business metrics.

Joel Harris concurrently serves as a Strategy and Business Consultant with Navigate Management Consulting and the COO for HB Communications (an NSCA member company). Over the past 20 years, Joel has led company growth by ten-fold through equal parts of organizational improvement, strategic transformation, and acquisitions. Joel is a veteran of the US Marine Corps and holds a BS in Civil Engineering from The Ohio State University, an MBA from the University of North Carolina and completed Executive Education in New Product Development at MIT Sloan School of Management. He has also worked in engineering and strategic consulting positions with Marathon Oil, Ernst & Young, LLP, and Pfizer, Inc.

Brad Malone, partner with Navigate Management Consulting, is widely known for his expertise in project and process management and organizational excellence consulting. He has managed multiple large integration projects and directed process improvements as an executive and a consultant across a wide range of companies and industries (over 100 in the AV integration sector). An accomplished author and speaker, Brad is the architect and presenter of standards-setting management training programs and has trained more than 25,000 participants globally.


Click here to view archived NSCA webinars

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