CEDAR RAPIDS, IA, May 13, 2020 — NSCA, the leading not-for-profit association representing the commercial low-voltage electronic systems industry, is relaunching its quarterly trade journal, which has been renamed Integrate.
NSCA’s new trade association journal, Integrate, focuses on member integration companies and individuals within the NSCA community. The journal is designed not only to amplify the pragmatic, tried-and-true business resources that NSCA provides to its members, but also to unveil stories about members’ business challenges and triumphs.
“NSCA and our members have valuable stories to tell,” says NSCA Executive Director Chuck Wilson. “Over the last few months, the COVID-19 crisis has revealed a resilient NSCA community, and we’re proud to play a role in helping integration companies by providing resources and advice to support them through these unprecedented business challenges. Integrate provides NSCA with a powerful platform to tell these stories as well as convey what NSCA offers and the impact on the integrator community.”
Integrate will include:
- Feature articles offering business advice from NSCA leaders and resources
- Spotlights on unique NSCA integrator members
- Interviews with individual NSCA members
- Analysis of recent NSCA research
- Insight on NSCA Education Foundation initiatives, legislative issues, upcoming NSCA events, and news
- Updates on new products, services, and resources from NSCA manufacturer members
NSCA Tier 2 and Tier 3 solutions provider members also have a platform to communicate to NSCA integrator members via a Partner Update section in each edition of Integrate.
In January 2020, Tom LeBlanc, former Commercial Integrator editorial director, joined NSCA as the director of industry outreach and media channels. A major component of the new position is to support NSCA as it shares member success stories, connects NSCA and its members with appropriate media outlets, and fosters relationship building between the organization and the industry.
“Our goal with Integrate is to spotlight challenges, solutions, and success stories within the NSCA community – and to make sure members are aware of how NSCA resources can help their companies,” LeBlanc says.
Integrate, which replaces Building Connections, is edited by LeBlanc and NSCA Director of Marketing Leah Grout Garris. The inaugural Q1/Q2 edition of Integrate is slated to release in mid-June 2020. It will be followed by Q3 and Q4 editions in 2020 – and four editions per year going forward.
All NSCA member will receive Integrate.
For editorial inquiries, contact Tom LeBlanc at email@example.com.
For manufacturers interested in taking advantage of the Partner Update platform in Integrate, contact Channel Partner Manager Max Johnson at firstname.lastname@example.org.
The National Systems Contractors Association (NSCA) is the leading not-for-profit association representing the commercial low-voltage electronic systems industry. NSCA is a powerful advocate for all who work within the low-voltage industry, including systems contractors/integrators, product manufacturers, consultants, sales representatives, architects, specifying engineers, and other allied professionals. NSCA is dedicated to serving its contractor members and all channel stakeholders through advocacy, education, member services, and networking designed to improve business performance. For more information, visit www.nsca.org.