Designed for the pro AV industry, NSCA BizSkills is a full day of business training and the perfect complement to the tradeshow experience.
If you’re one of the thousands of pro AV professionals attending InfoComm 2025 in June, then we have a suggestion for you: As you explore cutting-edge technology in person, carve out time to build your business expertise and position yourself to capitalize on the opportunities you uncover at the event.
How can you do that? Easy. Attend the NSCA BizSkills program onsite at InfoComm this year. Designed for the pro AV industry, this full day of training on June 10 is specifically for attendees and is the perfect complement to the tradeshow experience. The best part: NSCA members can attend at no cost.
The NSCA BizSkills curriculum wasn’t created overnight. It’s been developed and tested over decades so that you can feel confident you’re learning the right way to conduct business. And it’s being presented by some of our trusted Business Accelerators and Member Advisory Councilmembers.
Here’s what you’ll get to experience on June 10 as part of the NSCA BizSkills program during InfoComm 2025.
Sharpen Your Sales Strategies
Commercial integration isn’t a transactional business. As your customer relationships evolve, your sales approaches should, too. During this session, you’ll learn how to:
- Build customer relationships through outcome-based selling
- Manage customer interactions through customer matching and the interviewing processes
- Leverage and nurture mutually beneficial connections
Support the Project Lifecycle
Profitability means air-tight project management. To get you up to speed, we’ll review the lifecycle of a project and the impact of effective project management can have at every phase. During this session, you’ll learn how to:
- Recognize where your organization can reduce bleed and maximize profits
- Make an impact in every stage of a project
- Use project management to improve profitability
Hear About Factors Impacting the Integration Market
This lively lunchtime conversation examines the state of the industry and offers suggestions on how integrators should react. We’ll discuss trending topics like:
- The emerging role of AI for integrators and their customers
- An eye-opening look at the role cybersecurity plays in winning projects today
- The ongoing struggle to find new talent
- How to get started with succession plans
- Licensing, regulations, and emerging legislative issues that impact how you do business
Overcome Operations Obstacles
Even if you have a strong business background, there are nuances to operating a company in this unique industry that are important to understand. During this session, you’ll learn how to:
- Overcome common operations obstacles
- Improve business processes for better outcomes
- Shore up inventory management practices
- Leverage analytics for better decision-making
- Set operational goals and create strategies to achieve them
Manage Cash at the Project Level
The policies and processes you put in place are what give your company the chance to be profitable—or not. During this session, you’ll learn how to:
- Evaluate the impact of your decisions on cash flow
- Understanding what you need to accomplish with your balance sheet, income statement, and cash flow statement
- Measure and monitor the financial metrics that metter most
Get Signed Up for NSCA BizSkills
While there are many obstacles to profitability standing in your way, brushing up on your business skills is a great way to fight back—by focusing on the things you can control.
Take steps to improve the efficiency and profitability of your integration firm by joining us for NSCA BizSkills 2025. See you on June !0!
P.S. Remember, BizSkills registration is free for NSCA members. (Use “ICBIZ” as the coupon code during registration.)
