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Opening Session: Leading an Integration Company When Business Rules Are Changing

November 10, 2026 @ 8:00 am - 9:15 am

About Session

Presenter: Lindsay Martinez, Avidex

Commercial integration is moving so fast that many trusted leadership approaches and business models from just a few years ago aren’t relevant or effective anymore. Industry pressures like talent shortages, margin compression, supply chain instability, and rising customer expectations are changing how integration firms operate. Responding requires a new set of technologies and business models—AV/IT convergence, cloud, AI, and managed services, for example—which also change how leaders structure teams and deliver value so their companies can compete. Attendees will leave with a better understanding of how to navigate ambiguity and lead their organizations through increasingly complex operational and market realities.

Inspired by These Next-Gen Academy Concepts:

  • Change and uncertainty navigation
  • Cross-functional collaboration
  • Confidence and decision-making
  • Systems thinking
  • Customer-facing communication
  • Leadership transition