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April 19, 2024

NSCA Announces John Greene Mentorship Award to Honor Passionate Mentors

Beginning in 2024, the John Greene Mentorship Award will be granted to an industry professional who demonstrates dedication to mentorship.

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Beginning in 2024, the John Greene Mentorship Award will be granted to an industry professional who demonstrates dedication to mentorship.

Chuck Wilson, Executive Director of NSCA Education Foundation; and Mike Boettcher, NSCA Board Member and longtime colleague of John's, announce The John Greene Mentorship Award during InfoComm 2023.
Chuck Wilson, Executive Director of NSCA Education Foundation (left), and Mike Boettcher, NSCA Board Member and longtime colleague of John Greene, announce The John Greene Mentorship Award at InfoComm 2023.

CEDAR RAPIDS, IA, July 24, 2023—NSCA, the leading not-for-profit association representing the commercial integration industry, is excited to announce the establishment of the John Greene Mentorship Award.

This honor will be bestowed upon an industry professional who demonstrates the same passion for and dedication to mentorship as Greene did during his 30+ years serving the industry before passing away on May 13, 2021, at age 63 after a lengthy battle with cancer. The winner will be recognized at the annual Business & Leadership Conference.

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While the industry recognizes that no one can replicate Greene’s charisma and passion, we believe we can work together to pay it forward by mentoring up-and-coming leaders and carrying on his tradition.

John Greene, the inspiration behind the John Greene Mentorship Award
John Greene, the inspiration behind the John Greene Mentorship Award

“As we navigate multi-generational staff and evolving leadership within companies in our industry, it has become increasingly important for businesses to consider implementing a mentorship program,” says Mike Boettcher, EDGE president, longtime colleague of Greene, former NSCA president, and current NSCA board member. “We couldn’t think of a individual who better exemplifies the traits of a mentor than John Greene.”

Greene was always quick to support his colleagues, coworkers, and AV industry friends. He began his AV career as a regional account manager for JVC before joining Total Video Products as its vice president of sales. Since 2006, he worked as the vice president of sales and marketing for Advanced AV, which was acquired by New Era Technology in 2013.

While his career was impressive, so were his commitments beyond his professional life. Greene spent five years as an Ignite Ambassador and served as a volunteer and co-captain for Special Olympics Pennsylvania and Alex’s Lemonade Stand Foundation.

Make a Nomination Now

Inside and outside the industry, countless people credit him for their professional development, their development of business expertise, and inspiring laughter and joy.

John Greene's son-in-law John McDonald (left); and Mike Boettcher, NSCA Board Member and longtime colleague of John's
John Greene’s son-in-law, John McDonald (left); Mike Boettcher, NSCA Board Member and longtime colleague of John Greene (right).

“John had a unique ability to genuinely connect with people,” says NSCA Executive Director Tom LeBlanc. “He seemed particularly interested in helping young professionals build confidence and succeed in our industry. We need more of that, and we hope this award in John’s honor will encourage it.”

Nominations are now open for the first annual John Greene Mentorship Award. Submit your application by Nov. 17, 2023. The winner will be notified by Dec. 20, 2023.

For more information about NSCA, or to become a member, visit www.nsca.org or call (800) 446-6722.

About NSCA

The National Systems Contractors Association (NSCA) is the leading not-for-profit association representing the commercial integration industries. The National Systems Contractors Association is a powerful advocate for all who work in the integration industry, including systems contractors/integrators, product manufacturers, consultants, sales representatives, architects, specifying engineers and other allied professionals. NSCA is dedicated to serving its contractor members and all channel stakeholders through advocacy, education, member services, and networking designed to improve business performance. For more information, visit www.nsca.org.

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