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DTSTAMP:20260404T150423
CREATED:20250508T183929Z
LAST-MODIFIED:20250508T183929Z
UID:12859-1763118000-1763121600@www.nsca.org
SUMMARY:LIVE Sales Training for System Integrators
DESCRIPTION:Vector Firm Sales Academy is the premier online sales training platform built exclusively for system integrators. Designed to help sales teams win more business\, the Academy delivers on-demand courses\, tools\, and strategies tailored to the system integration industry.  \n\n\n\nPlus\, members get access to live virtual training events on the 2nd Friday of every month at 11AM Eastern\, providing real-time insights and Q&A with industry experts. \n\n\n\nReady to grow your pipeline and close more deals? Join Vector Firm Sales Academy today.
URL:https://www.nsca.org/events-calendar/live-sales-training-for-system-integrators-6/
CATEGORIES:NSCA Partner Event
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ORGANIZER;CN="Vector Firm":MAILTO:cpeterson@vectorfirm.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251111T080000
DTEND;TZID=America/Chicago:20251112T120000
DTSTAMP:20260404T150423
CREATED:20250930T151211Z
LAST-MODIFIED:20250930T152024Z
UID:14882-1762848000-1762948800@www.nsca.org
SUMMARY:REVUP Achiever: Outcome-Based Selling Certification
DESCRIPTION:Time & Location\n\n\n\nNov 11\, 2025\, 8:00 AM EST – Nov 12\, 2025\, 12:00 PM EST \n\n\n\nCharlotte\, NC  \n\n\n\nAbout the event\n\n\n\nAlmost every role in your company benefits from specialized training: project management\, installation\, engineering\, and even finance. But what about sales? Are you giving your salespeople what they need to succeed\, or are you leaving them in the dark—especially considering the economic headwinds that pose a challenge to growth? \n\n\n\nThe REVUP Achiever Certification goes beyond traditional sales training\, focusing on actionable methods that translate directly into real-world success. It is a 12-month Outcome-Based Selling Certification focused on and customized for Technology Sales Professionals. This certification takes sales professionals through this complete roadmap. \n\n\n\n\n\nOutcomes REVUP Achiever Helps your organization with\n\n\n\n1. A Defined Sales Process Customized for Your Industry \n\n\n\nEstablish a comprehensive and tailored sales process that aligns with your industry’s unique dynamics and challenges. Build consistency across your team by implementing strategies that deliver better results\, from prospecting to closing. \n\n\n\n2. Build a Higher Lifetime Value for Each Customer \n\n\n\nShift your focus to outcome-based selling that prioritizes long-term customer success. Learn to foster relationships that not only drive repeat business but also create advocates for your brand. \n\n\n\n3. Build a Robust Pipeline and Backlog \n\n\n\nDevelop the skills needed to create a predictable sales pipeline. Learn proven methods for prospecting\, qualifying\, and nurturing leads\, ensuring a steady flow of opportunities for your business. \n\n\n\n4. Elevate Your Sales Professionals \n\n\n\nEmpower your team to rise above with cutting-edge tools\, methodologies\, and structured coaching. Whether it’s closing larger deals\, faster sales cycles\, or improving confidence\, this program provides the training to help sales reps reach the next level. \n\n\n\n5. Improve Win Rates and Conversion Confidence \n\n\n\nDiscover how to effectively deploy the Outcome-Based Sales Methodology to close more deals and achieve higher success rates. Gain the confidence to sell complex solutions like software subscriptions or bundled services with ease. \n\n\n\n6. Accurate and Data-Driven Forecasting Processes \n\n\n\nIntegrate a systematic approach to forecasting that leverages data insights to make precise predictions. Plan with confidence and align your objectives with predictable revenue streams. \n\n\n\n7. Strengthen Customer Relationships \n\n\n\nTransform every customer interaction into an opportunity to add value. Tools like DiSC for Sales help you adapt to diverse customer behaviors and foster trust in every conversation. Stronger connections mean higher satisfaction and loyalty. \n\n\n\nThe REVUP Difference \n\n\n\nOur certification program combines proven methodologies and real-world applications to deliver measurable ROI that exceeds expectations. With an emphasis on industry-specific challenges and tailored solutions\, you’ll walk away with tools that immediately create ripple effects within your organization. \n\n\n\nHighlighting ROI and Long-Term Impact \n\n\n\nSee tangible results: \n\n\n\n\nA 50% increase in win rates on quoted opportunities.\n\n\n\n15–20% growth in average deal margins per sales rep.\n\n\n\nUp to 30% reduction in turnover\, keeping top-performing employees engaged and motivated.\n\n\n\n\nImagine a sales professional with $300\,000 in annual margin—implementing our program can add $45\,000 in revenue\, delivering unparalleled ROI. The cost of inaction? Recruiting replacements and a six-month productivity gap could cost your business over $150\,000. \n\n\n\nReal Client Success Stories \n\n\n\n\n“Achieved a 20% improvement in sales efficiency within three months!” – VVA\n\n\n\n“Our team’s win rates and margins have never been better.” – Taylor Linville\, SiteOne Landscape Supply\n\n\n\n“We saw an immediate 5% uplift in margin and transformed our entire sales process.” – Kyle Habben\, AVI-SPL
URL:https://www.nsca.org/events-calendar/revup-achiever-outcome-based-selling-certification/
CATEGORIES:NSCA Partner Event
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ORGANIZER;CN="Revenueify":MAILTO:tyler@revenueify.today
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20251110
DTEND;VALUE=DATE:20251113
DTSTAMP:20260404T150423
CREATED:20250109T010630Z
LAST-MODIFIED:20250429T075257Z
UID:10653-1762732800-1762991999@www.nsca.org
SUMMARY:Total Tech Summit
DESCRIPTION:Total Tech Summit co-locates CE Pro Summit and Commercial Integrator Summit. This uniquely powerful hosted-style event drives extraordinary progress in the custom and commercial integration industries. It will host 150+ business leaders from the nation’s largest and most progressive integration companies to work on growing and improving their already superb companies. Our guests generated projected annual revenues of more than $6 billion and more than 250\,000 installations.\n\n\n\n\n\n\n\n\n\n\nTotal Tech Summit covers flights\, hotel\, meals and registration for business leaders of top companies as well as a top flight program of content and structured peer networking.\n\n\n\n\nIn recognition of these benefits\, guests agree contractually to attend the Summit from start to finish and follow a customized itinerary that includes scheduled meetings with sponsors. Primary benefits for guests include sourcing peer-tested ideas of how to grow their companies through process improvement and product/market mix evolution.
URL:https://www.nsca.org/events-calendar/total-tech-summit-2/
LOCATION:Renaissance Orlando at SeaWorld\, 6677 Sea Harbor Dr\, Orlando\, FL\, 32821\, United States
CATEGORIES:Industry Event
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ORGANIZER;CN="Emerald":MAILTO:dana.mcclay@emeraldx.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251031T120000
DTEND;TZID=America/Chicago:20251031T130000
DTSTAMP:20260404T150423
CREATED:20251006T191627Z
LAST-MODIFIED:20251006T191630Z
UID:14966-1761912000-1761915600@www.nsca.org
SUMMARY:The RISE Growth Lab: Sales Strategies for Growth-Driven System Integrators
DESCRIPTION:The RISE Growth Lab\n\n\n\nThe RISE Growth Lab is a unique\, highly interactive program in partnership with NSCA\, designed to help break that cycle and turn your biggest business challenges into breakthrough solutions. Unlike traditional webinars\, these collaborative sessions provide an opportunity to sit in the “hot seat” to get personalized guidance\, as well as the chance to collaborate with fellow founders\, entrepreneurs\, executive team members and managers at all levels who are responsible for leading teams\, driving change\, and improving performance. \n\n\n\n\n\nSales Strategies for Growth-Driven System Integrators\n\n\n\n\n“The difference between a successful person and others is not a lack of strength… but rather a lack of will\, a lack of strategy\, and a lack of execution.”— Vince Lombardi \n\n\n\n\nSales growth doesn’t happen by chance. \n\n\n\nSystem integrators with bold revenue goals often face hidden challenges—commoditized offerings\, inconsistent sales execution\, and limited strategic alignment across teams. So how can leaders equip their teams with the right tools and mindset to sell smarter\, close faster\, and fuel scalable growth? \n\n\n\nJoin us for the next RISE Growth Lab: “Sales Strategies for Growth-Driven System Integrators” \n\n\n\nThis session is designed for leaders who want to scale smarter—aligning sales strategy with innovation\, recurring revenue\, and long-term customer value. \n\n\n\n👤 Meet Our Growth Trailblazer: Sy GranilloSy Granillo is a sales strategy and performance expert with deep roots in technical and engineering-driven firms. As the General Manager of Sales for the Healthcare Division at TRL Systems\, Inc.\, Sy leads strategic initiatives that have helped TRL evolve its sales structure\, increase forecasting accuracy\, and develop high-performing teams. He understands the operational challenges of system integrators—and brings actionable insights to align people\, process\, and pipeline for scalable results. \n\n\n\nWhether you’re tackling margin pressure\, team misalignment\, or unpredictable performance—the RISE Growth Lab will equip your leaders with the tools to take control of the next stage of growth. \n\n\n\nDon’t leave growth to chance. \n\n\n\nEmpower your team. Scale with clarity. Build a business that thrives. \n\n\n\nReserve your seat today! \n\n\n\n‍See you on October 31st\, 2025 at 12:00PM CST
URL:https://www.nsca.org/events-calendar/the-rise-growth-lab-sales-strategies-for-growth-driven-system-integrators-2/
CATEGORIES:NSCA Partner Event
ATTACH;FMTTYPE=image/png:https://www.nsca.org/wp-content/uploads/2025/10/October-Growth-Lab.png
ORGANIZER;CN="Rise Performance Group":MAILTO:markf@risepg.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251028T070000
DTEND;TZID=America/Chicago:20251028T160000
DTSTAMP:20260404T150423
CREATED:20250311T200416Z
LAST-MODIFIED:20250515T173216Z
UID:11664-1761634800-1761667200@www.nsca.org
SUMMARY:XBO Experience 2025
DESCRIPTION:Announcing the Second Annual XBO Experience!\n\n\n\nNSCA is excited to bring back the XBO Experience for its second year! Mark your calendars for October 28-29\, 2025\, and join us at Downright Austin\, A Renaissance Hotel in Austin\, TX for two days of interactive learning\, career insights\, and next-gen training designed to help integrators thrive. \n\n\n\nXBO was created in partnership with Ignite to fill a persistent gap in the system integration industry: nurturing next-generation talent for leadership positions. This one-of-a-kind event will continue Ignite’s work of inspiring positive change and intelligent understanding to develop new leaders within the industry. \n\n\n\nWho should attend? \n\n\n\n\nIntegrators\n\n\n\nConsultants\n\n\n\nManufacturers of AV\, communications\, life safety and electronic security solutions\n\n\n\n\nConsider XBO as the complement to NSCA’s flagship Business & Leadership Conference. BLC addresses the industry’s existing leadership\, while XBO is aimed at future leadership. \n\n\n\n\nRegister Today
URL:https://www.nsca.org/events-calendar/xbo-experience-2025/
LOCATION:Downright Austin – Renaissance Hotel\, 701 East 11th Street\, Austin\, Texas\, 78701-2622\, United States
CATEGORIES:NSCA Event
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251022T110000
DTEND;TZID=America/Chicago:20251022T120000
DTSTAMP:20260404T150423
CREATED:20251015T200718Z
LAST-MODIFIED:20251015T200719Z
UID:15139-1761130800-1761134400@www.nsca.org
SUMMARY:PASS School Safety Guidelines for Faith-Based Schools
DESCRIPTION:We’ve seen over the past year that religious and private schools are not immune to threats\, acts of violence\, cyberattacks\, or other hazards such as severe weather or nearby crime. The PASS organization wants faith-based schools to have access to the same resources available to public school districts. Join us for this webinar to learn leading practices from the PASS guidelines and checklist to help secure your facilities and protect students and faculty from potential vulnerabilities.
URL:https://www.nsca.org/events-calendar/pass-school-safety-guidelines-for-faith-based-schools/
CATEGORIES:NSCA Partner Event
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251021T130000
DTEND;TZID=America/Chicago:20251021T140000
DTSTAMP:20260404T150423
CREATED:20251017T141712Z
LAST-MODIFIED:20251017T141907Z
UID:15161-1761051600-1761055200@www.nsca.org
SUMMARY:Audio-Technica presents free webinar: The Truth About 2.4 GHz Wireless
DESCRIPTION:The Truth About 2.4 GHz Wireless \n\n\n\nFrom Doubt to Dependability \n\n\n\nJoin our Director of Commercial Applications\, Mark Donovan\, along with members of our Product Development team\, for a real-world demonstration of System 20 PRO and how it succeeds in crowded RF environments. Learn how A-T’s unique approach to 2.4 GHz spectrum is changing doubt to dependability.
URL:https://www.nsca.org/events-calendar/audio-technica-presents-free-webinar-the-truth-about-2-4-ghz-wireless/
CATEGORIES:Manufacturer Event
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ORGANIZER;CN="Audio-Technica":MAILTO:jbobek@atus.com
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20251019
DTEND;VALUE=DATE:20251022
DTSTAMP:20260404T150423
CREATED:20250130T141449Z
LAST-MODIFIED:20250130T141449Z
UID:11026-1760832000-1761091199@www.nsca.org
SUMMARY:Digital Signage Experience (DSE)
DESCRIPTION:The Ultimate Gathering of Digital Signage Experts\n  \nThe experts\, the tech\, the ideas.\nExperience it.\n\n\n\n\n\n\n\n\nA full 360 of digital signage: from the front-end wow to the behind the scenes how. \nDigital Signage ExperienceTM  explores every aspect of digital and interactive display technology\, from concept and design to content and analytics. \nNo matter what business you’re in or where you are on the adoption curve\, DSE caters to your needs right now\, providing access to leading vendors of digital display\, interactive technology and content solutions.   \n\n\n\n\n\nRead the Announcement
URL:https://www.nsca.org/events-calendar/digital-signage-experience-dse/
LOCATION:Hilton San Diego Bayfront\, 1 Park Blvd\, San Diego\, CA\, 92101\, United States
CATEGORIES:Industry Event
ATTACH;FMTTYPE=image/jpeg:https://www.nsca.org/wp-content/uploads/2025/01/DSE_1000x500.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251014T110000
DTEND;TZID=America/Chicago:20251014T120000
DTSTAMP:20260404T150423
CREATED:20250911T192622Z
LAST-MODIFIED:20250911T192624Z
UID:14747-1760439600-1760443200@www.nsca.org
SUMMARY:Building Smarter Sales Strategies for 2026: Goals\, KPIs & Planning That Drive Results
DESCRIPTION:Is your sales strategy ready for 2026? This webinar is designed to help integration company leaders set impactful sales goals\, track the right KPIs\, and build a strategy that drives real growth. Whether you’re refining your revenue forecasts or aligning your team around performance metrics\, this session will give you the tools and insights to plan with confidence.  \n\n\n\nWe’ll explore how to:  \n\n\n\n\nSet realistic and effective sales goals for 2026 \n\n\n\nIdentify KPIs that drive accountability and performance \n\n\n\nForecast topline revenue with greater accuracy \n\n\n\nPlan investments that support growth and profitability \n\n\n\nAvoid common planning mistakes that stall progress \n\n\n\nStrengthen collaboration between sales and financial leadership \n\n\n\n\nLeaning on leadership from Revenueify\, an NSCA Member Advisory Councilmember that helps many NSCA members with their sales strategies\, this webinar also uses real-word examples by featuring a member integration company sales leader/financial leader duo. Lean how to leverage NSCA resources such as the new Financial Analysis of the Industry\, Financial Leadership 101 and more. This session will help you build a smarter\, more strategic approach to sales planning.  \n\n\n\n\n\nWho Should Attend: Sales leaders\, CFOs\, CEOs\, business owners\, and anyone involved in strategic planning for integration firms.  \n\n\n\nPresented by NSCA Member Advisory Council Member:
URL:https://www.nsca.org/events-calendar/building-smarter-sales-strategies-for-2026-goals-kpis-planning-that-drive-results/
CATEGORIES:NSCA Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.nsca.org/wp-content/uploads/2025/09/Oct-2025-Sales-Strategies-1200x630-1.jpg
ORGANIZER;CN="NSCA":MAILTO:memberservices@nsca.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251010T110000
DTEND;TZID=America/Chicago:20251010T120000
DTSTAMP:20260404T150423
CREATED:20250508T180739Z
LAST-MODIFIED:20250508T183818Z
UID:12858-1760094000-1760097600@www.nsca.org
SUMMARY:LIVE Sales Training for System Integrators
DESCRIPTION:Vector Firm Sales Academy is the premier online sales training platform built exclusively for system integrators. Designed to help sales teams win more business\, the Academy delivers on-demand courses\, tools\, and strategies tailored to the system integration industry.  \n\n\n\nPlus\, members get access to live virtual training events on the 2nd Friday of every month at 11AM Eastern\, providing real-time insights and Q&A with industry experts. \n\n\n\nReady to grow your pipeline and close more deals? Join Vector Firm Sales Academy today.
URL:https://www.nsca.org/events-calendar/live-sales-training-for-system-integrators-5/
CATEGORIES:NSCA Partner Event
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ORGANIZER;CN="Vector Firm":MAILTO:cpeterson@vectorfirm.com
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20251007
DTEND;VALUE=DATE:20251008
DTSTAMP:20260404T150423
CREATED:20250109T022644Z
LAST-MODIFIED:20250109T022644Z
UID:10682-1759795200-1759881599@www.nsca.org
SUMMARY:E4 Experience — Oakbrook Terrace\, IL
DESCRIPTION:What is E4 Experience?\nHonored with a platinum award for Best Supporting Content in the SCN 2024 Stellar Service Awards\, the E4 Experience is well-known throughout the AV industry as the most valuable\, free\, one-day traveling education\, training\, and AV tech expo for Exertis Almo resellers\, integrators\, consultants and their end users. \nSave the date \n 
URL:https://www.nsca.org/events-calendar/e4-experience-oakbrook-terrace-il/
CATEGORIES:Manufacturer Event
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