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DTSTART;TZID=America/Chicago:20260804T110000
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DTSTAMP:20260709T132420Z
CREATED:20260709T132309Z
LAST-MODIFIED:20260709T132420Z
UID:17222-1785841200-1785844800@www.nsca.org
SUMMARY:Protecting Integrator Relevance: Strategies for the Future of Your Business
DESCRIPTION:NSCA\, Commercial Integrator and Security Sales & Integration are teaming up to present a practical conversation about what it takes to stay relevant as an integrator. Technology ecosystems are converging. Customer expectations are shifting. And the professionals you’re working alongside want something different from their integration partners than they did a decade ago. \n\n\n\nThis live webinar will explore what all that means for your business. Becoming a Master Systems Integrator is one compelling path forward\, but it’s not the only one. Whether you’re considering broadening your capabilities or doubling down on a niche\, this conversation is designed to help you think clearly about where your firm is headed and why it matters now. \n\n\n\nWhether you’re already running a multi-discipline firm\, thinking about your next move or wondering whether the niche specialist model still holds\, this session will give you a framework for thinking about your business’s future with clarity. \n\n\n\nThose Who Register Will: \n\n\n\n\nLearn why integrator relevance is under pressure right now\, and what’s driving the conversation across the industry.\n\n\n\nGet a clear\, working definition of “master systems integrator.”\n\n\n\nUnderstand why becoming an MSI is one compelling path to relevance.\n\n\n\nIdentify the industry tailwinds pushing firms to broaden their capabilities and move beyond traditional technology silos.\n\n\n\nRecognize the downside risks and hidden vulnerabilities that come with embracing a broader\, less specialized approach.\n\n\n\nFind out where deep specialization still wins\, and when doubling down makes more strategic sense than expanding.\n\n\n\n\n\n\n\n\n\n\nSpeakers\n\n\n\n\n\n\n\n\n\nMike CastiglionePresident and COOAutomated Systems Design (ASD) \n\n\n\n\n\n\n\n\n\nSunil BotadraVice President\, Engineering ServicesAV Design Labs \n\n\n\n\n\n\n\n\n\nDan FerrisiGroup Editor of Content + Editorial + TechEmerald \n\n\n\n\n\n\n\n\n\nMatt ThorneExecutive Vice PresidentECC
URL:https://www.nsca.org/events-calendar/protecting-integrator-relevance-strategies-for-the-future-of-your-business/
CATEGORIES:NSCA Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260707T110000
DTEND;TZID=America/Chicago:20260707T113000
DTSTAMP:20260618T160850Z
CREATED:20260618T160148Z
LAST-MODIFIED:20260618T160850Z
UID:17007-1783422000-1783423800@www.nsca.org
SUMMARY:Beyond the Logo: Building a Brand That Connects in the Age of AI
DESCRIPTION:Presented by NSCA Member Advisory Council Member Supervox \n\n\n\nThe webinar is to help provide a framework for integrators to approach branding and marketing\, whether you handle it internally or use an outside partner. We believe this is a worthwhile exercise because all AV integrators have brands. The question is how well is your brand working for you? We’ll talk about how to ensure that the public’s perception matches your intention and we’ll discuss the promise and risks of AI as it relates to brand perception. \n\n\n\n\n\n\n\n\n\nSpeakers\n\n\n\n\n\n\n\n\n\nMike AbernathyDirector of Business ResourcesNSCA \n\n\n\n\n\n\n\n\n\nJerry AbramsMarketing StrategistSupervox \n\n\n\n\n\n\n\n\n\nTim SauerPartnerSupervox
URL:https://www.nsca.org/events-calendar/beyond-the-logo-building-a-brand-that-connects-in-the-age-of-ai/
CATEGORIES:NSCA Partner Event,NSCA Webinar
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ORGANIZER;CN="Supervox":MAILTO:info@supervoxagency.com
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260611T110000
DTEND;TZID=America/Chicago:20260611T120000
DTSTAMP:20260515T143058Z
CREATED:20260430T200850Z
LAST-MODIFIED:20260515T143058Z
UID:16667-1781175600-1781179200@www.nsca.org
SUMMARY:What If? Dr. Kuehl’s Mid-Year 2026 Economic Update for Integrators
DESCRIPTION:NSCA members know that Dr. Chris Kuehl doesn’t deal in hypotheticals. These days\, however\, it’s hard to plan anything without considering\, “what if?” \n\n\n\nIn a year defined by rapid change and uncertainty\, NSCA’s Chief Economist is taking a slightly different approach. Instead of focusing only on what is happening\, this mid-year update explores what could happen—and what it might mean for integrators trying to plan ahead. \n\n\n\nFrom global tensions and trade policy to election-year dynamics and shifting market demand\, there are multiple paths the economy could take in the second half of 2026. This webinar is designed to help you think through those possibilities and prepare for a range of outcomes. \n\n\n\nDr. Kuehl returns with an integrator–focused economic update built specifically for the NSCA Community\, offering insight through a series of “what if” scenarios\, including: \n\n\n\n\nWhat if global conflicts escalate—or stabilize? How different outcomes could impact supply chains\, pricing\, and project timelines\n\n\n\nWhat if trade and tariff policies shift? Potential implications for product availability and cost structures\n\n\n\nWhat if labor pressures ease—or intensify? How workforce dynamics may affect your ability to execute\n\n\n\nWhat if construction demand accelerates—or slows? Signals to watch across key vertical markets\n\n\n\nWhat if business and consumer confidence changes direction? What that could mean for technology investment\n\n\n\n\nIn addition to scenario-based insights\, this session will place added emphasis on audience questions and discussion\, giving NSCA members the opportunity to engage directly with Dr. Kuehl on the issues most relevant to their businesses. \n\n\n\nDon’t miss this must-attend NSCA webinar. \n\n\n\n\n\nSpeaker\n\n\n\n\n\n\n\n\n\nDr. Chris Kuehl Managing Partner & Co-FounderArmada Corporate Intelligence
URL:https://www.nsca.org/events-calendar/what-if-dr-kuehls-mid-year-2026-economic-update-for-integrators/
CATEGORIES:NSCA Webinar
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ORGANIZER;CN="NSCA":MAILTO:memberservices@nsca.org
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DTSTART;TZID=America/Chicago:20260505T110000
DTEND;TZID=America/Chicago:20260505T120000
DTSTAMP:20260429T153505Z
CREATED:20260223T210213Z
LAST-MODIFIED:20260429T153505Z
UID:16222-1777978800-1777982400@www.nsca.org
SUMMARY:AI Isn’t Optional Anymore (Webinar)
DESCRIPTION:AI is now baseline. Learn to compete and lead with it.\n\n\n\nArtificial intelligence is no longer a future concept for systems integrators — it’s quickly becoming the baseline expectation. Customers now assume their integration partners understand AI\, can speak to cybersecurity and governance concerns\, and can help align technology decisions with real business outcomes. \n\n\n\nIn this NSCA webinar\, industry leaders will explore how systems integrators can position themselves for success in an AI-driven market. The discussion will focus on why AI committees are becoming essential\, how integrators can collaborate more effectively with customer AI teams\, and how trust\, transparency\, and governance are shaping buying decisions across AV and security. \n\n\n\nThis conversational session will provide practical guidance on where to start\, how to engage customers more strategically\, and why having an AI strategy — even if it’s still evolving — is quickly becoming a competitive necessity. \n\n\n\n\n\n\n\n\n\nSpeakers\n\n\n\n\n\n\n\n\n\nMike AbernathyDirector of Business ResourcesNSCA \n\n\n\n\n\n\n\n\n\nBill FonsPresident of AI InitiativesMidwest Regional Vice President CTI \n\n\n\n\n\n\n\n\n\nJon RayCRO & Associate PartnerRevenueify \n\n\n\n\n\n\n\n\n\nQuang TrinhBusiness Development Manager\,Platform Technologies (IoT & AI)Axis Communications\, Inc.
URL:https://www.nsca.org/events-calendar/ai-isnt-optional-anymore-how-systems-integrators-can-build-trust-alignment-and-value-in-an-ai-driven-world/
CATEGORIES:NSCA Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.nsca.org/wp-content/uploads/2026/02/May-2026-AI-Webinar-1200x630-1.jpg
ORGANIZER;CN="NSCA":MAILTO:memberservices@nsca.org
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DTSTART;TZID=America/Chicago:20260324T110000
DTEND;TZID=America/Chicago:20260324T120000
DTSTAMP:20260130T171331Z
CREATED:20260130T165000Z
LAST-MODIFIED:20260130T171331Z
UID:16022-1774350000-1774353600@www.nsca.org
SUMMARY:Dr. Kuehl Spring 2026 Economic Update | What Integrators Should Be Watching in 2026
DESCRIPTION:NSCA members know that Dr. Chris Kuehl doesn’t pull punches. In today’s rapidly shifting economic environment\, integrators are navigating a complex mix of trade policy uncertainty\, inflation and interest rate questions\, global instability\, labor pressures\, and uneven market demand. Clear\, industry-specific insight has never been more important. \n\n\n\nNSCA’s Chief Economist returns with a sharp\, integrator–focused economic update designed specifically for the NSCA Community. Known for cutting through media noise\, he’ll focus on what current economic trends actually mean for integrators—and how they may influence business decisions in the months ahead. \n\n\n\nThis webinar builds on Dr. Kuehl’s annual in-person economic update delivered at NSCA’s 2026 Business & Leadership Conference\, recognizing that economic conditions are evolving quickly and that integrators benefit from timely course corrections. \n\n\n\nDuring this session\, Dr. Kuehl will provide insight on: \n\n\n\n\nThe real impact of tariffs and trade policy: How changes may affect product costs\, availability\, and manufacturing\n\n\n\nSupply chain conditions: Signs of stabilization—and where risks may still exist\n\n\n\nThe evolving labor landscape: Wage pressure\, workforce availability\, and productivity challenges\n\n\n\nCommercial construction outlook: What appears solid and where momentum may slow\n\n\n\nEmerging vertical markets: Sectors showing opportunity—and those facing headwinds\n\n\n\nGlobal conflicts and their ripple effects: What international instability means for U.S. integrators\n\n\n\nBusiness and consumer confidence: What sentiment trends suggest about technology investment\n\n\n\nLive Q&A with Dr. Kuehl: Bring your questions—he’s ready\n\n\n\n\nThis webinar also serves as a timely companion to a new NSCA member resource: the first integration industry–specific market research report produced by Armada\, Dr. Kuehl’s firm. Together\, the research and this update provide both data-driven insight and practical interpretation tailored to the integration industry. \n\n\n\nIf you’re looking for a clear\, no-spin assessment of how macroeconomic forces may shape your market in 2026\, this is an update you won’t want to miss.
URL:https://www.nsca.org/events-calendar/dr-kuehl-spring-2026-economic-update-what-integrators-should-be-watching-in-2026/
CATEGORIES:NSCA Webinar
ATTACH;FMTTYPE=image/png:https://www.nsca.org/wp-content/uploads/2026/01/DrK_Spring26_Webinar_Promo_1200x630.png
ORGANIZER;CN="NSCA":MAILTO:memberservices@nsca.org
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260217T110000
DTEND;TZID=America/Chicago:20260217T120000
DTSTAMP:20260108T144331Z
CREATED:20251212T185012Z
LAST-MODIFIED:20260108T144331Z
UID:15657-1771326000-1771329600@www.nsca.org
SUMMARY:Developing People Without Disrupting Productivity
DESCRIPTION:Integration company leaders face a familiar challenge: They know their teams need ongoing training\, but they also worry about pulling people away from revenue-generating work. The reality is that\, in the rapidly evolving integration industry and workplace environment\, doing nothing isn’t an option. \n\n\n\nThis webinar offers fresh\, practical approaches to developing employees without sacrificing productivity. We’ll explore how a blend of formal training and small\, intentional learning moments woven into everyday work can drive meaningful growth\, retention\, and performance. \n\n\n\nDesigned for leaders who want to support high performers while keeping workloads manageable\, this session highlights how micro-development\, simple coaching interactions\, and daily habits can create a culture of continuous improvement. Attendees will leave with actionable strategies to shift their mindset\, integrate development into existing workflows\, and strengthen teams—one small step at a time. \n\n\n\n\n\nSpeakers\n\n\n\n\nTJ LettnerDirector of Learning Elevation | FORTÉ \n\n\n\n\n\nMarla MarkoffManager\, HR Services | Insperity \n\n\n\n\n\nDawna PayneExecutive Vice President | Texadia Systems
URL:https://www.nsca.org/events-calendar/developing-people-without-disrupting-productivity/
CATEGORIES:NSCA Webinar
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ORGANIZER;CN="NSCA":MAILTO:memberservices@nsca.org
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